It maybe one of  Ariel Pink’s weirdest and most wonderful creations yet. The new video for  single ‘Put Your Number In my Phone’ from his forthcoming album pom pom, follows piggy-tailed Pink on a magical journey wheeling around what looks like a really ill man. Colours and content are prominent in this 3 minute overload of cowboy hats and crush talk. The clip  was directed by the always-controversial and outhere Grant Singer, who has also worked with the likes of Sky Ferreira and (the possibly even more controversial) Terry Richardson. Grant Singer couldn’t of picked a more appropriate subject for the new project.


Ariel Pink will release his  solo double  lo-fi pop creation on the November 18 via 4AD/Remote Control.